News and reviews for the people who market software.

Software Marketing Resource covers the tools, tactics, and companies shaping how software gets sold — reported plainly, reviewed without sponsors.

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A planning session at a sticky-note wall, colleagues seated with laptops

Positioning · Lead story

AI search is now the top media challenge, and buyers are answering it with brand spend

The IAB makes AI-driven search the top media challenge, and the budget it unlocked is going to brand, not tactics.

Sienna Mcpherson · 4 min read

Google has started paying for grounding, and the panel shows earnings but not usage

Google's AI contribution pilot pays when pages shape an AI answer, and shows a monthly figure with no usage behind it.

Sienna Mcpherson · 4 min read Retention

Harvey puts an ex-lawyer in every deployment, and now certifies people it doesn't employ

About 180 ex-lawyers sit inside Harvey deployments, the post-sales ones carry a quota, and outsiders can now be certified for the job.

Sienna Mcpherson · 4 min read Search

The same 3-4 word query now drives 46% of paid conversions and almost no organic clicks

Longer searches now carry 46% of Google Ads conversions and 0.3 organic clicks per 100 impressions. Same query, opposite outcome.

Sienna Mcpherson · 4 min read

Colleagues in a bright office reviewing sticky notes on a wall during a planning session

Pricing

Unsponsored. Scored out of 5.

4.6 /5

Pageviews.ai

A credible analytics stack without the GA4 tax: cookieless, unsampled, and an AI layer that saves real analyst time. Thin on session replay and integrations.

Tools & Analytics · Read the full review →

How we review

No sponsors, no affiliate deals

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Hands-on, on our own traffic

Every tool is run against real data before it gets a number attached to it.

Scored out of 5, revisited

Scores move when products do. More reviews are in progress — the briefing gets them first.

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News and reviews for the people who market software.

AI search is now the top media challenge, and buyers are answering it with brand spend

Google has started paying for grounding, and the panel shows earnings but not usage

Harvey puts an ex-lawyer in every deployment, and now certifies people it doesn't employ

The same 3-4 word query now drives 46% of paid conversions and almost no organic clicks

The FTC wants three facts disclosed on a personalized price, and it never mentions business buyers

Only 16% of CMOs feel able to defend their AI spend, and the price of it is still subsidized

One briefing, every Tuesday — get the next piece first

Pageviews.ai

News and reviews for the people who market software.

AI search is now the top media challenge, and buyers are answering it with brand spend

Google has started paying for grounding, and the panel shows earnings but not usage

Harvey puts an ex-lawyer in every deployment, and now certifies people it doesn't employ

The same 3-4 word query now drives 46% of paid conversions and almost no organic clicks

The FTC wants three facts disclosed on a personalized price, and it never mentions business buyers

Only 16% of CMOs feel able to defend their AI spend, and the price of it is still subsidized

One briefing, every Tuesday — get the next piece first

Pageviews.ai

One briefing, every Tuesday.