News and reviews for the people who market software.

Software Marketing Resource covers the tools, tactics, and companies shaping how software gets sold — reported plainly, reviewed without sponsors.

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A pink piggy bank on a plain brown background, symbolizing a spending cap.

Pricing · Lead story

HubSpot caps AI credit overages by default, and lets customers swap seats for credits without waiting for renewal

HubSpot adds default AI spend caps, per-feature limits and mid-contract seat-to-credit swaps as usage billing draws customer pushback.

Sienna Mcpherson · 4 min read

Pricing

G2 finds only 9% of buyers call seat pricing fair for AI agents, and 74% are ready to shop a rival at renewal

G2's 2026 AI Agents Report: just 9% of buyers call seat pricing fair, and most say they'll test a rival before their next renewal.

Sienna Mcpherson · 4 min read Tools & Analytics

ChatGPT referral traffic fell by half this month, and it was a tracking bug, not fewer visitors

ChatGPT referral sessions in GA4 fell by nearly half in October. Four trackers traced it to a GPT-6 tagging bug, now fixed.

Sienna Mcpherson · 4 min read Search

Google puts inline links higher in AI Overviews, and preferred-source usage is up sevenfold this year

Google is placing inline links higher in AI Overviews and AI Mode, and preferred-source usage has grown 7x since January.

Sienna Mcpherson · 4 min read

Numbered storage containers lined up in rows on a shelf

Tools & Analytics

Unsponsored. Scored out of 5.

4.6 /5

Pageviews.ai

A credible analytics stack without the GA4 tax: cookieless, unsampled, and an AI layer that saves real analyst time. Thin on session replay and integrations.

Tools & Analytics · Read the full review →

How we review

No sponsors, no affiliate deals

Nobody pays for a verdict here, and nobody sees it before it publishes.

Hands-on, on our own traffic

Every tool is run against real data before it gets a number attached to it.

Scored out of 5, revisited

Scores move when products do. More reviews are in progress — the briefing gets them first.

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News and reviews for the people who market software.

HubSpot caps AI credit overages by default, and lets customers swap seats for credits without waiting for renewal

G2 finds only 9% of buyers call seat pricing fair for AI agents, and 74% are ready to shop a rival at renewal

ChatGPT referral traffic fell by half this month, and it was a tracking bug, not fewer visitors

Google puts inline links higher in AI Overviews, and preferred-source usage is up sevenfold this year

Bing Webmaster Tools adds topic-level AI citation data, and shows exactly where rivals get cited and you don't

Google Ads adds channel prioritization and budget allocation, and your current Display setup expires in February

One briefing, every Tuesday — get the next piece first

Pageviews.ai

News and reviews for the people who market software.

HubSpot caps AI credit overages by default, and lets customers swap seats for credits without waiting for renewal

G2 finds only 9% of buyers call seat pricing fair for AI agents, and 74% are ready to shop a rival at renewal

ChatGPT referral traffic fell by half this month, and it was a tracking bug, not fewer visitors

Google puts inline links higher in AI Overviews, and preferred-source usage is up sevenfold this year

Bing Webmaster Tools adds topic-level AI citation data, and shows exactly where rivals get cited and you don't

Google Ads adds channel prioritization and budget allocation, and your current Display setup expires in February

One briefing, every Tuesday — get the next piece first

Pageviews.ai

One briefing, every Tuesday.